Applications are now open for Vaulting Ambitions, a new program that teaches the business side of creative practice.

Vaulting Ambitions is an incubator program developed under the banner of The Business of Being Creative, which is open to creative practitioners of all backgrounds who wish to develop skills in business and promotion, while also making new connections with fellow creatives.

To present the inaugural program, Expressions Media has partnered with City of Adelaide to deliver a comprehensive line up of workshops, check ins, seminars and showcase events designed to arm creatives with the skills to tackle the business side of their craft.

A core group of up to ten participants will be drawn from applications to complete the program free of charge over three months.

The monthly program of sessions starts Monday, June 14 and includes workshops (led by artists / professional practitioners and each with a specific theme / focus), panel discussions, mentoring sessions, networking events, artist showcases and creative practice / development opportunities.

Other opportunities include small group meetups, a monthly challenge to keep their projects stimulated and on track, online goal setting, and casual coffee/drop in sessions, with a graduation showcase event celebrating the end of the program on Friday, October 22.

Session topics include publicity and promotion, financial literacy, intellectual property and copyright law, wellbeing, resilience and work/life balance, digital marketing, digital storytelling and photography, developing your mission, vision and purpose, contract law, business literacy, arts administration, one page CV and showreel training, cultural awareness and accessibility training, and grant writing.

Read the Vaulting Ambitions Guidelines

Based at Vault 134 (the old NAB building on Hutt Street) Vaulting Ambitions participants will have full access to workspace and facilities across the duration of the program.

Vault 134 is Expressions Media HQ and where Matt and Libby (along with a collection of other consummate creatives) offer workshops, co-working, live music and theatre, and the pair is thrilled to be working with City of Adelaide to mentor, educate and nurture our city’s artists.


“As writers, musicians, performers, publicists, venue managers and producers, Matt and I have learned much about the business of being creative and we are excited to be imparting those skills to others, as well as bringing in guest speakers, experts and mentors to empower artists to run a successful arts practice,” Libby said.

Artists of any discipline, of any age, and of any background are encouraged to apply.

Applications close 10 May 2021

Get in touch with Libby and Matt if you have any questions or queries.