Expressions Media News

Quick tips: How to get the most out of your news releases

A 2015 study by Microsoft showed the average attention span of readers dropped to eight seconds. In a world where people are relying on 280 characters to receive their news, how effective is your message? Whether you are crafting a publicity release, sharing new product news or hoping to whip up a social media storm about an event announcement, the Expressions Media team have come up with a few tools that will help you to reach your target audience.

Need a Legal Copywriter? We know the law!

Do you need a legal copywriter? Whether you run a large law firm or work as a sole practitioner, it’s important to have clear, engaging copy on your website and regular content to engage your audience and driving traffic to your business. This also provides material...

Never start a sentence with ‘and’?

And if you’ve had this rule drilled into your head, your writing might be a little on the stiff side. ‘But what about the rules?’ you say. Well, there are rules and they’re certainly important. Basic errors in the writing for your website or other communications will...

Adelaide Content & Copywriting: Words for Your World

So you’ve got the business ideas and you are working hard to make everything happen. With all the effort going into it, you probably just don’t have the time for the words required to promote your business. You need an Adelaide content and copywriting specialist, and that’s where we come in.